5 Key benefits of digital marketing – the Lovitlocal way

12.08.25

What Is Digital Marketing? (Lovitlocal Perspective)

Digital marketing is promoting your products or services through websites, social media, emails, and ads. The goal is to reach more people, grow your brand, and increase sales. With Lovitlocal’s love it local mindset, you’re not just targeting anyone, you’re connecting with the right people in your own  local community while also expanding your audience.

Digital marketing lets you reach thousands of people without leaving your desk. From social media posts to online ads, it helps businesses grow faster and smarter. We know that when you love it local and use the right tools, your reach can be incredible.

It’s not just about being online, it’s about getting real results, real connections, and real growth. The love it local approach means engaging your own community while still reaching a wider audience.

1. Expand Your Reach

You don’t need stores everywhere to connect with new customers. Digital marketing builds visibility through online platforms, while the love it local approach keeps your focus on your local audience.

How to expand your reach the love it local way:

  • Build a website that reflects your brand.
  • Use social media to engage with your community.
  • Run local-targeted ads.
  • Share content relevant to your area.

2. Cost-Effective Marketing

Digital marketing is more affordable than TV, radio, or print ads. You can start small and still make an impact. At Lovitlocal we are Local, affordable and professional.

Benefits:

  • Spend less while building awareness.
  • Do more with fewer resources.
  • Easily track your budget and results.

At Lovitlocal, we know you don’t need huge budgets to make a big local impact.

3. Build Brand Awareness

Consistent, clear messaging makes your brand memorable and trusted. The love it local twist? Be visible both online and in the real-world spaces your customers visit.

4. Get Measurable Results

Track how many people see, click, or buy from your ads. Use this data to improve your strategy and make smarter marketing decisions — including tracking performance in your own community with local advertising.

5. Stay Flexible

Digital marketing lets you make changes instantly, test new ideas, and respond to feedback in real time. At Lovitlocal, we believe flexibility is the key to keeping your love it local marketing fresh and effective.

Where “Lovitlocal” Fits In

At Lovitlocal, we believe in bringing the love it local way of digital marketing into the real world. Our Touchscreen Advertising Terminals are strategically placed at the front of the queue in trusted high-footfall locations across the UK, giving your brand maximum visibility where it matters most.

Starting from just £150 + VAT for a 3-month campaign, we offer a professional and affordable way for businesses of all sizes to build brand awareness in their local area. And the best thing about it is we design, create and manage all of the content for you.

The love it local movement allows local businesses to be placed in front of thousands of monthly shoppers who can view and interact with the terminal in-store, discover your business, and be directed straight to your website, driving both digital traffic and real-world engagement. With Lovitlocal, it’s local, visible, and effective digital marketing made simple and accessible.